Leticia Araujo is an artist of beauty, a skincare specialist, and a permanent makeup artist with a comprehensive background in biomedical science. Her certifications extend from her home country of Brazil, and include prestigious certificates from Harvard, American Society of Anatomy, Tonya Beauty Academy, and Alan Spadone, along with a Master Of Aesthetics Medicine from a European institute. Her desire to provide an experience for women to holistically care for themselves from the inside out has sparked the launch of 4Me, a comprehensive beauty services resource for women within Philadelphia to feel empowered, inspired, and more confident, with each and every service or treatment. In a world where women can believe there isn’t enough time to care for themselves or make it a priority, Leticia is creating opportunities to emphasize care and moments of rest. A believer in enhancing each woman’s unique beauty rather than covering it, her passion is fueled by helping others and the gratitude she feels to support women through their self care. Leticia is dedicated to giving women a relationship with themselves, and with her brand, that builds courage, confidence, and creates lasting, positive change to have their outward beauty reflect what’s within.